Privacy Policy

Effective Date: 9/10/2025

Your trust matters to us.
This Privacy Policy explains how MADD Labs, LLC (“LucidLease,” “we,” “our,” or “us”), a Virginia limited liability company, collects, uses, and protects your information when you use our services under the LucidLease brand. We keep things straightforward, no fine-print trickery. If something isn’t clear, let us know and we’ll walk you through it.

1. Information We Collect

We may collect the following types of information:

Information you provide: your name, email address, and any messages you send through our contact form, newsletter sign-up, or referral request forms.
Usage data: pages visited, time on site, device/browser type, and referral sources, collected via cookies and analytics tools.
Lease or business documents you choose to upload: such as leases, amendments, or certificates of insurance, for the purpose of analysis, benchmarking, or referral.
Advisor referral data: if you request to be connected with a broker, attorney, or consultant, we may collect business details necessary to make the referral.
Future account data: if we launch account-based tools, we may collect login credentials, saved preferences, and billing details.

2. How We Use Your Information

We use your information to:

Provide and improve our services
Send newsletters, updates, and marketing (if you opt-in)
Respond to your inquiries
Provide educational analysis and reporting tools if you upload a lease or related document
Connect you with trusted advisors (brokers, attorneys, or consultants) if you request a referral
Generate anonymized and aggregated benchmarks to improve transparency for all tenants
Analyze site performance and user behavior
Support future platform features like saved searches, dashboards, and billing

We do not sell your personal information. We may share it with:

Service providers (hosting, email delivery, analytics, payment processing)
Trusted advisors (such as brokers or attorneys) — but only when you request a referral
Legal authorities if required by law
Successors in case of a merger, acquisition, or sale of assets

4. Aggregate & Anonymized Data

LucidLease may use information from uploaded documents in an anonymized and aggregated form to create market insights, benchmarks, and product improvements. This data will never identify you, your business, or your lease directly.

5. Cookies and Tracking

We use cookies and similar technologies to improve your browsing experience and analyze site performance. You can disable cookies in your browser settings, but some features may not work properly.

6. Data Retention

We keep your personal information only as long as necessary for the purposes outlined in this policy, unless a longer retention period is required by law. Uploaded documents may be retained for as long as your account is active or until you request deletion.

7. Your Rights

Depending on your location, you may have rights to access, correct, delete, or restrict use of your personal information. To exercise these rights, contact us at hello@lucidlease.ai.

8. Security

We take reasonable steps to protect your information from unauthorized access, use, or disclosure. However, no internet transmission or storage system is 100% secure, and we cannot guarantee absolute security.

9. Changes to This Policy

We may update this Privacy Policy as our services evolve. The updated version will be posted here with a new effective date.

10. Contact Us

If you have questions about this Privacy Policy, email us at hello@lucidlease.ai.